Executive Overview
Erica Vallejo is the founder of iFreshly Digital in Austin, Texas, and has served as its Chief Executive Officer and fractional CMO since August 2017. She works exclusively with cannabis businesses, helping them scale and grow online with marketing leadership and strategy, and her firm sells fractional CMO engagements and strategy sessions built around a stated proven process. She traces the practice back to a healthy-parenting blog that led her into business and marketing, and describes more than a decade of building skills spanning technical implementation, design, content, strategy and leadership. She studied government at The University of Texas at Austin.
Core Expertise & Deliverables
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